Chad Jackson

CTO Dr. Andrew Thomas on Energist’s Transition to Synchronous Technology

October 12, 2010

Last week, we heard from Dr. Thomas Andrew from Energist on selecting Solid Edge as their CAD and CAE for mechanical design. And as interesting as that interview is, it’s not the end of the story. A couple years after they started using Solid Edge, Siemens PLM introduced Synchronous Technology (wikipedia entry). While there’s always some excite around new technologies and the value they can deliver with their use, there’s also some trepidation around the learning curve and procedural changes to day to day work. During my interview with Dr. Thomas, I asked him how and why they made the transition.

CTO Dr. Andrew Thomas on Energist’s Transition to Synchronous Technology

This series of posts focuses on the perspectives on executives, managers and staff personnel in the engineering organization. This post specifically features Dr. Andrew Thomas, the CTO for Energist NA Inc., on their transition to the use of Synchronous Technology within Solid Edge. It includes video excerpts from an interview I conducted with Dr. Thomas at the Siemens PLM Analyst Event in Boston, MA.

Last week, we heard from Dr. Andrew Thomas from Energist on selecting Solid Edge as their CAD and CAE for mechanical design. And as interesting as that interview is, it’s not the end of the story. A couple years after they started using Solid Edge, Siemens PLM introduced Synchronous Technology (wikipedia entry). While there’s always some excite around new technologies and the value they can deliver with their use, there’s also some trepidation around the learning curve and procedural changes to day to day work. During my interview with Dr. Thomas, I asked him how and why they made the transition.

The takeaway from this and other interviews is that to adopt Synchronous Technology, you really need to jump in with both feet. It’s not really a dip your toe in the pool type of technology. I think this is legitimately different from other new technology introductions because it requires some users to retrain themselves around what is and what isn’t necessary from a best practices perspective. With this technology, you don’t necessarily have to dimension every single aspect of the feature. You can make changes that might well be impossible to make with a parametric feature based CAD software. Great capabilities. However it requires an adjustment.

I have an interview with another company coming up that will also talk about their selection of Solid Edge and transition to Synchronous Technology. Stay tuned.

Take care. Talk soon. And thanks for reading and watching

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